Advertising & Graphic Design

The advertising and graphic design curriculum is designed to provide students with knowledge and skills necessary for employment in the graphic design profession which emphasizes design, advertising, illustration, and digital and multimedia preparation of printed and electronic promotional materials.

Students will be trained in the development of concept and design for promotional materials such as newspaper and magazine advertisements, posters, folders, letterheads, corporate symbols, brochures, booklets, preparation of art for printing, lettering and typography, photography, and electronic media.

Graduates should qualify for employment opportunities with graphic design studios, advertising agencies, printing companies, department stores, a wide variety of manufacturing industries, newspapers, and businesses with in-house graphics operations.

Mission Statement

The mission of the Associate in Applied Science in Advertising and Graphic Design is to provide a strong foundation in graphic design whereby students learn skills, vocabulary, and professional proficiency necessary for employment and personal development.

Lead Faculty

Ryland Perry

Ryland Perry

 

ryland.perry@rccc.edu

704-216-7227

North Campus

Employment of graphic designers is projected to grow 6 percent from 2018 to 2028 in North Carolina.

All of the products and services that you choose to pay for needed someone to produce visual marketing material at some point. Everything from the label design on your soda can to the billboard advertising your insurance company relied on a graphic designer for their marketing.

Graphic designers create layout and visual appeal. They design advertising, flyers, websites, logos, signs and displays, mailers, and even internal pieces like employee handbooks or training materials.

According to the Bureau of Labor Statistics, Graphic Designers have an average salary of $49,980 in the state of North Carolina as of May 2020.

Graphic design is an ever-evolving field and the program at Rowan-Cabarrus stays on the leading edge of what’s current. The students that come out of this program are prepared with the knowledge and technical skills to compete in this competitive industry.
Carter Wingfield

Professional

I really enjoyed my program. I learned so much from all of the knowledgeable instructors at Rowan-Cabarrus.
Adam Payne

Alumni